The SEO Black Box Is Breaking: How We’re Reverse-Engineering Google’s Algorithm
1. The SEO Industry’s Biggest Lie For decades, SEOs have operated in the dark—trying things, watching what happens, and guessing why. The result? A cottage industry built on “maybe” and “probably”. No other business function would tolerate this level of ambiguity. Why should marketing? 2. “Just Create Good Content” – And Other Half-Truths Google loves to say “just […]